No matter how busy I am, a new and brilliant digital campaign always catches my eye. And the cherry on the cake is when what catches my eye is an on-ground + digital campaign. I came across the latest Coke …

Coca-Cola Icebreaker – A Digital Campaign Or A Match-Making Ploy? Read more »

The evil acts of yesterday are considered as the noble acts of today. And the evil acts of today will be considered as the noble acts of tomorrow. Unfortunately, this will go on until the end of the world.