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I recently received this digital e-mailer by Meru Cabs. I think it is good use of copy, timing, and medium. What do you think?
We all have been told a billion times about how important it is to keep our online identity safe. About how imperative it is to not share personal data, financial details and any information that can potentially harm us and …
The social media landscape in the Middle East and North Africa has been an evolving affair. The ease of access and the two-way communication technology has fostered increased interaction and dialogue with people not only using this medium to communicate …
Now, twitter is one medium that seems to be doing a whole lot of things right in the middle of so many wrongs. What wrongs you ask? Well, the current PRISM-related allegations have rocked Facebook and Google among other social …
Reliance One card (the loyalty card for Reliance retail brand across Reliance Fresh, Reliance Autozone, Reliance MART, and so on) sent me an e-mailer (the usual loyalty points summary + offers) and it included a simple graphical break-up of …
My Grocery Store Sent Me My Next Month’s Shopping List…Well Almost Read more »
In recent times, we have comes across an ever-evolving medium of digital communication which has pretty much changed how the marketing game is played. Almost every brand that matters has now decided to embrace the digital medium to connect better …