Direct Marketing Individual Assignment – Tool Collection And Review
Ideal Project Flow
– Collect as many physical/non-digital DM tools as possible
– Direct mailers, brochures, catalogs, handouts, and so on
– Get each of them approved for submission (20 in your case)
– Write a short review on each of those selected/approved tools
– Review should consist of The Good, The Bad, and The Ugly
– 3 sentences on each point of review – 3 good, 3 bad, 3 ugly, whichever is/are applicable.
– A4 sheets only. Ideally typed and printed. Point size 12. Font Courier New. 1 inch margins.
– Submit in a folder. Black – the ones that have 20+ sheets inside.
– Dont write anything on tools and folder. Just drop a chit with your college code, roll #, and name (XX00 00 Firstname Lastname) eg: XX11 01 Zaeem Mirza
– For those who have <20 tools approved, get more tools tools for approval in next session